Bhutan Ready to Welcome Tourists With The Policy 'High Value, Low Volume' - Read More Here

Bhutan is one of the few nations on the Asian continent with very limited cases and no record of fast-track contamination. Tourism Director General Dorji Dhradhul, in conversation with Forbes, reveals that Bhutan as a nation is ready to open its tourism industry as soon as neighbouring countries are ready to open borders. Bhutan is prepared to lead the renewal of travel and tourism.

Bhutan has been heralded as one of the most important proponents of fighting climate change as it is the only nation in the world that is carbon-negative. In the light of the coronavirus pandemic, Bhutan has registered only 21 total cases, the first case registered on 19 March, 2020. The country has left no stone unturned in limiting the virus - a contact tracing app being one of them.

When questioned by Forbes as to what kind of safety measures will be introduced by Bhutan to ensure that it remains a safe space for travel, Dorji Dhradual was of the opinion that Bhutan’s age-old tourism policy of “High Value, Low Volume” will pave the way forward. “Under this unique policy, since the start of tourism in the 1970s, all tours in Bhutan are guided, which becomes even more relevant today when quarantine practice is becoming a new norm.”

He also maintains that added precautions as listed by the World Health Organization as well as their ownMinistry of Health will also be undertaken. “Potentially rapid test kits and contact tracing apps will prove to be a relatively easy way of adjusting to the requirements of a new reality.”

In addition to all of this he also conveys, “Joining our well-known tagline, “Happiness is a place”(#happinesisaplace), we now are also using the new tagline “Happiness is a space” (#happinessisaspace). Referring to the ease of physical distancing in Bhutan, and as such, allowing for everyone’s safety and also the combination of body, mind, and spirit experiences that create a sense of well-being for all those visiting Bhutan.”

Bhutan has been a favoured destination for people around the world for its carefree embrace. Tourists visiting Bhutan have always been awed by the unique culture and bountiful nature. Bhutan has led the banner for wellness travel for long - putting their tourists’ and their citizens’ wellness over mass tourism or capitalistic forays in the tourism industry.

Now with a new-normal coming to the picture after the pandemic where wellness will be of utmost priority, Dorji Dhradhaul believes that, “Bhutan’s well-being offer is increasing yearly. From yoga and meditation to Buddhist philosophy teachings, from traditional medicine treatments to other unique spa experiences, from retreats to pilgrimages. All to be experienced in a serene and spacious environment.”

On what number is Bhutan on your travel list for after the pandemic? Considering how much thought and significance is given to social distancing and wellness, Bhutan should be top priority on your list if you are planning to travel soon.

Stay tuned here for more information.